
The Grotto
Underneath a residential street in Cliftonville, there is a chamber no one has fully explained. The Shell Grotto is a subterranean passage covered entirely in intricate shell mosaic — millions of shells pressed into patterns that have been there for centuries, their origin still unknown. We begin the afternoon here, with a private guided tour of one of the UK's most extraordinary hidden spaces.
The Town
From the Grotto, Margate Walking Tours will take us through the Old Town, past the Turner Contemporary and the streets shaped by generations of artists and makers. The walk is around fifteen minutes.
The Table
Angela's is a small neighbourhood restaurant at 21 The Parade, built around a daily-changing menu of fresh local seafood and seasonal produce. We'll sit down to a shared Fruits de Mer in their new private dining space — the first time it has been available for an event of this kind.
Sparks is a leading global brand experience agency specializing in the design and execution of award-winning experiences for brands who lead, never follow. With a strong emphasis on creativity, innovation, and flawless execution, we deliver experiential marketing solutions that deepen relationships, inspire action, and build trust all around the world. As the experiential marketing agency line of business within The Freeman Company, Sparks brings a unique blend of strategic insight and executional excellence to every brand activation, corporate event, and trade show exhibit.
Shells & Sparks is part of our third consecutive year as a partner of the UK Creative Festival and Creative Circle Awards.